News
2nd October 1838
2nd October 1838
Magdalena Hartmetz nee: Simon was born in Germany.
Magdalena Hartmetz nee: Simon was born in Germany.
News
28th February 1855
28th February 1855
John Frederick Oertel was born in Baden-Württemberg, Germany.
John Frederick Oertel was born in Baden-Württemberg, Germany.
1864 FoundedFranz (Frank) RettigBeargrass Creek (688 Main between Cabell & Wayne)
1868 (Henry) Kast and (George) Stoepler Beargrass Creek
1873 Chas. Hartmetz & Bro. (John)Beargrass Creek
1877 Charles HartmetzBeargrass Creek
1884 Hartmetz & Oertel Beargrass Creek
1888 Madgalena Hartmetz (Charles's widow) and brewmaster John Frederick OertelBeargrass Creek
1892 John F. Oertel, Butchertown BreweryBeargrass Creek
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1906
1906 John F. Oertel Co.1400/1404 Story Avenue
Products
Oertel Brew Lager Beer
1906-1918
Oertel's Cream Beer
1906-1918
Oertel's Pale Brew
1906-1918
Advertisement
1910
Advertisement
1916
News
17th March 1917
17th March 1917
The John F. Oertel Co. of Louisville, Kentucky began selling Cerella cereal beverage.
The John F. Oertel Co. of Louisville, Kentucky began selling Cerella cereal beverage.
1918 The Oertel Company1400/1404 Story Avenue
Products
English Ginger Beer
1918-1933
Oertel Brew Double Dark
1918-1933
Oertel Special Brew Bock
1933-1936
Oertel's 12-2 Ale
1933-1936
Oertel's 32 Beer
1933-1936
Oertel's 92 Beer
1933-1936
Oertel's Cream Ale
1933-1936
Oertel's Just-A-Nip
1933-1936
Oertel's Little '92 Lager Beer
1933-1936
Oertel's Pilsner '92 Lager Beer
1933-1936
Oertels "Real Lager"
1918-1933
Oertels Dark
1933-1936
Oertels Grapine
1918-1933
Oertels Lager Style
1920-1933
Oertels Prince of Ales Ginger Ale
1918-1933
Oertels Root Beer
1918-1933
Sa-Te
1920-1933
1920 John F. Oertel Co. (Aka of The Oertel Co.)1400/1404 Story Avenue
Products
Beerella Beverage
1920-1933
News
14th November 1933
14th November 1933
Strongman Galen Gough declares that he will stop eating food and subsist solely on Oertels Beer. He was supervised by the brewery and guarded by four Legionnaires, who took shifts 24 hours a day.
Strongman Galen Gough declares that he will stop eating food and subsist solely on Oertels Beer. He was supervised by the brewery and guarded by four Legionnaires, who took shifts 24 hours a day.
News
16th December 1933
16th December 1933
After 33 days Galen Gough ended his beer fast, where he subsisted on nothing but Oertels Beer, by allowing the company's beer truck to drive over his prone body.
After 33 days Galen Gough ended his beer fast, where he subsisted on nothing but Oertels Beer, by allowing the company's beer truck to drive over his prone body.
Advertisement
1934
Logo
Begin: 1936 End 1940
1936 - 1940
Logo
Begin: 1936 End 1967
1936 - 1967
Logo
Begin: 1936 End 1967
1936 - 1967
Advertisement
Begin: 1936 End 1967
Begin: 1936 End 1967
Oertel Brewing Company, Incorporated
1936 Oertel Brewing Company, Incorporated1400/1404 Story Avenue
Products
Little Brown Jug Ale
1936-1939
Oertel's 92 Beer
1936-1968
Oertel's 92 Bock
1936-1960
Oertel's Cream Ale
1936-1939
Oertel's Pilsner Beer
1936-1936
Oertels '92 Lager Beer
1936-1950
Oertels Real Lager Beer
1933-1936
SpeciaL Cream Ale
1936-1950
Thorobred Malt Liquor
1960-1968
1937Capacity 180000 Barrels
Advertisement
1937
Photos
Circa: 1938
Circa: 1938

Oertels '92 Beer mechanical billboard.
News
2nd January 1939
2nd January 1939
The Oertel Brewery announces the release of their famous chalk statue hand.
The Oertel Brewery announces the release of their famous chalk statue hand.
Photos
Circa: 1939
Circa: 1939

The new Oertel's Beer delivery trucks for 1939.
1939Capacity 25000 Barrels
Photos
Circa: 1942
Circa: 1942

The Oertel Brewery places a "Duo-Motion illuminated and painted" billboard on Broadway in Louisville to advertise Defense bonds and Oertels '92 Beer.
Photos
Circa: 1952
Circa: 1952

Drivers in Ohio and Kentucky during the summer of 1952 likely saw a few of these Oertel's 92 Beer billboards along the highways.
Photos
Circa: 1955
Circa: 1955

Breaktime
Advertisement
Circa: 1958
1967 ClosedOertel Brewing Company, Incorporated