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Piel Bros. Inc. of Brooklyn, New York, USA

Dates Trade Name Historic Address
1800 - 1883 Landzer Liberty Avenue
1883 - 1933 Piel Bros., Inc. East New York Brewery Liberty & Sheffield
1933 - 1973 Piel Bros., Inc. Liberty & Sheffield
1955 - 1962 Trommer Brewing Company (Aka of Piel Bros., I... 315 Liberty Avenue
1963 - 1966 Drewrys Ltd., USA, Inc. 315 Liberty Avenue
1966 - 1973 Associated Brewing Co. 315 Liberty Avenue
  • The Fate of the Brewery building is unknown
  • U-Permit Number :   NY-U-213
  • L-permit Number :   NY-L-36

Timeline

1800     FoundedLandzerLiberty Avenue

News

29th March 1849    

Michael Piel was born in Dussendorf, Germany.  He and his brothers Gottfried and Wilhelm founded the Piels Bros. Brewery in 1883.

1883     Piel Bros., Inc. East New York BreweryLiberty & Sheffield

Products

Chevy Chase Ginger Ale
1931-1933
Piel Bros. Dark Brew Beer
1883-1920
Piel Bros. Dortmunder Beer
1883-1920
Piel Bros. Light Beer
1883-1920
Piel Bros. Three Star Brew
1920-1933
Piel's Dark Brew
1920-1933
Piel's Dark Kovar
1920-1933
Piel's Holiday Dark
1920-1933
Piel's Kovar Beverage
1920-1933
Piel's Light
1920-1933
Piel's Pippin Ale
1920-1933
Piel's Special Light
1920-1933
Logo

Begin: 1883     End 1920

1883 - 1920
Logo

Begin: 1883     End 1920

1883 - 1920
Advertisement

Begin: 1897     End 1920

News

20th April 1909    

The Piel Bros., Inc. registered their "East New York Brewery" name as a trademark.
Photos

Circa: 1910    

Advertisement

Circa: 1914    

Advertisement

Circa: 1915    

News

1st May 1916    

Piel Bros., Inc. of Brooklyn, New York begins selling Service Brew Beer.
Advertisement

1919    

1933     Piel Bros., Inc.Liberty & Sheffield

Products

Chevy Chase Ginger Ale
1933-1940
Kapuziner Beer
1951-1959
Oster Bier
1915-1915
Piel's Bock Beer
1935-1956
Piel's Holiday Brew
1933-1950
Piel's Kapuziner
1933-1950
Piel's Light Bock Beer
1933-1950
Piel's Ale
1964-1973
Piel's Beer
1933-1973
Piel's Beer
1964-1976
Piel's Dark Beer
1945-1950
Piel's Extra Brew Beer
1945-1946
Piel's Extra Premium Beer
1945-1948
Piel's Light Beer
1933-1973
Piel's Light Brew
1920-1933
Piel's Pielsner Beer
1945-1953
Piel's Real Lager Beer
1933-1940
Piel's Real Special Beer
1933-1940
Piel's Special Dark Beer
1933-1937
Piel's Special Fancier's Light
1935-1937
Piel's Special Light Beer
1933-1937
Piel's Winter Brew
1942-1950
Pielsner Beer
1934-1950
Trommer's Beer
1951-1954
White Label Beer
1951-1970
Winter Brew Beer
1935-1948
Advertisement

1936    

1937Capacity 400000 Barrels
Photos

Circa: 1938    

1939Capacity 400000 Barrels
Advertisement

1939    

Photos

Circa: 1940    

News

14th February 1942    

The Piel Bros. Brewery of Brooklyn premiered its new radio show "Jack Dempsey's All Star Sports Quiz" on WOR.

1955     Trommer Brewing Company (Aka of Piel Bros., Inc., Post-1955)315 Liberty Avenue

Products

Red Letter Beer
1962-1964
White Label Beer
1953-1965
News

1st May 1956    

The Piel Bros. Brewery of Brooklyn introduces their new blue and gold label for Piel's Light Beer.
Photos

Circa: 1956    

Advertisement

Circa: 1956    

Advertisement

Circa: 1963    

1963     Drewrys Ltd., USA, Inc.315 Liberty Avenue

1966     Associated Brewing Co.315 Liberty Avenue

Products

Mickey's Malt Liquor
1972-1973
Photos

Circa: 1967    

1973 ClosedAssociated Brewing Co.