10 ? x 13 ? inches tall.
If you like beer...
You'll Love Schlitz
'Round THE CLOCK and 'round the calendar?day in and day out?Schlitz quality is assured by hundreds of special, rigid safeguards.
That's why every time you taste Schlitz, it always has the same matchless flavor . , . the flavor that has made this one beer America's first choice over all others.
Never bitter, never harsh?the light, dry and winsome flavor of Schlitz sparkles with "just the kiss of the hops."
That's why more bottles and cans of Schlitz are sold?millions more?than any other beer.
Sales prove Schlitz is the beer the world loves best.
HOW THE MATCHLESS FLAVOR OF SCHLITZ IS PROTECTED
Clear glass offers no protection from the harmful rays of light. Research demonstrates that the Brown Bottle (pioneered by Schlitz) gives beer protection just as a ten-gallon hat protects a cowboy from the damaging rays of sunlight.
ON TV EVERY WEEK?the popular "Schlitz Playhouse of Stars." See your newspaper for time and station.
?1953?Jos. Schlitz Brewing Company, Milwaukee, Wis.