Tavern Trove: Schlitz Beer

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Schlitz Beer

"Why Risk Decay?"

Item #:63803
Category:Paper Ads
Maker: Jos. Schlitz Brewing Company (Pre-Prohibtion)
Milwaukee, WI, USA
Type:1
Size:JyI=
Grade:Grade 9
Notes:1
Tax Mandatory:1
Alcohol Content:1
Date:1914
Price:$5.99
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Description:
From the Los Angeles Examiner, 06/19/1914. Measures 6 x 12 inches tall.
Don't expose This Beer to Light
Beer in a light bottle
Keep this cover on
Why Risk Decay? Pure beer is food. Light starts decay even in pure beer. Any beer in a light bottle is exposed to danger of impurity. Why should you risk this decay? Why should any brewer ask you to? Schlitz Brown Bottle keeps out light and protects the purity. No skunky taste in Schlitz. Get Schlitz in Brown Bottles
See That Crown is branded Schlitz
Jos. Melczer & Co., Distributors, 141-147 So. Main Street, Los Angeles, Cal.
The Beer That Made Milwaukee Famous.