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Trade Names for the brewery at Van Buren Addition, WI Rt 133, southside of town, Potosi, WI:

Albrecht S Hail 1852-1872

Gabriel Hail 1872-188*

Adam Schumacher 1886-1905

Potosi Brewing Co. 1905-1920

Issued permit L-43 for the production of non-alcoholic beverages during Prohibition 1920-1933

Issued U-Permit No. WIS-U-719 allowing the resumption of brewing operations 1933

Potosi Brewing Co. 1933-1972

aka: Alpen Brau Brewing Co. (1963-1972)

aka: Alpine Brewing Co. (63-72)

aka: Bohemian Club Brewing Co. (1967-1972)

aka: Garten Brau Brewing Co.

aka: Holiday Brewing Co. (1962-1972)

aka: House of Augsburg (1968-1972)

aka: La Crosse Breweries (1957-1964)

aka: Monarch Brewing Co. (1960-1971)

aka: Van Merritt Brewing Co. (1970-1972)

Closed in 1972

Brewery is being renovated and turned into a museum.

Products:

Potosi Near Beer  1933 - 1935
Pure Malt Beer  1933 - 1946
Potosi Beer  1933 - 1972
Wisconsin Supreme Near Beer  1934 - 1938
Old Windsor Ale  1934 - 1948
Potosi Export Beer  1935 - 1952
Potosi Bock  1935 - 1972
American Supreme Beer  1939 - 1946
Schumacher Beer  1948 - 1957
Holiday Beer  1956 - 1972
A-B Beer  1960 - 1971
Alpen Brau Beer  1960 - 1971
Alpine Beer  1963 - 1972
Holiday Bock  1963 - 1972
Bohemian Club Beer  1969 - 1972
Our Beer  1970 - 1972

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